The actual dress was black and blue. The confusion came from how lighting and color perception tricked people's brains, making some see it as white and gold. It became a viral example Ten years ago, on February 26, 2015, a photo of a dress was posted on #Tumblr, sparking a viral debate about its colors. The image, due to tricky lighting and white balance, The dress Wikipedia The Dress. Is it blue and black or white and gold? Here is the confirmed answer. The dress that divided the internet IS blue and black Daily Mail Online Plain Stretch Slim Fit Dress Shirt in Light Blue Hallensteins NZ