E Cigarette Vs Vape Vs Juul JUUL Labs Big Vape' reporter talks lessons learned from Juul's rise, fall, and future The Examination JUUL Vape Starter Kit Review: Why It's Become The Most Popular E Cigarette Guide To Vaping Vaping refers to the use of an electronic cigarette, or other vaping device, to breathe in an aerosol, often containing nicotine, flavouring and other chemicals. Unlike cigarette smoking, vaping doesn't burn tobacco. Juul May Have Started a Nicotine Arms Race in San Francisco, Where E Cigs Are Now Banned Business Insider Juul: The rise of a $38bn e cigarette phenomenon